Finding your weak spots
Read your own data to see exactly where AI ignores you — by question type, platform, position and citations — and what to do about each.
A low overall Visibility Rate is a symptom. Your data tells you where the problem is — and each pattern points to a different fix.
By question level
- Strong on Broad, weak on Niche — AI knows your category but not your specifics. Add pages and content about your exact specialty.
- Weak on Broad — you are missing the big conversations. That is a harder, longer game: authority and citations.
By platform
Mentioned on ChatGPT but invisible on Perplexity? Perplexity leans heavily on cited sources. If you are missing there, you probably lack citations — check the Sources breakdown and see beating competitors.
By position and sentiment
- Always named at the tail of the answer, never the lead — you are an afterthought, not a first recommendation.
- Mostly neutral mentions — AI lists you as an option but does not endorse you.
Both point to weak trust signals: strengthen authority (reviews, About, consistent profiles) and the audit's E-E-A-T checks.
Answers that mention you but do not cite you
If your Citation Quality is low, AI talks about you but does not link your site as the source. Your pages are not seen as the authority. Fix with the AI Readiness audit and Get Cited.